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We Made The Experiment, And The Fruit Is Before Us

October 3, 2023 by Jim Blasingame

For more than 20 years in our online poll, we’ve asked our audience for their thoughts on a wide variety of Main Street subjects. Recently, we asked the following question with four response options, and results in parenthesis:

“Based on your observations, will younger generations – currently under 45 – be able to take full possession and manage the transfer of America’s business?”

• Absolutely. Just as well as any other group – maybe better (23%).

• Not looking great so far – high in entitlement and low in work ethic and critical thinking (26%).

• It seems they’re behind, but there is a minority – about 20% – who could save them (28%).

• Time marches on and each inheriting generation shapes their own future (23%).

In the hundreds of polls we’ve published, rarely has the tightness of the spread of responses been as noteworthy as the leading vote options. For now let’s set aside the 23% who defend the younger generations and the same group who equally defends humanity in general, and focus first on the leading responses.[Continue Reading]

Mastering The Sales Discipline To Shut Up

September 21, 2023 by Jim Blasingame

Contrary to what you’ve heard, selling is the oldest profession, because “In the beginning” the serpent sold the apple to Eve. Everybody knows that. You might say she bought wholesale and then sold the apple retail to Adam. And as we now know, that was one expensive transaction.

A key characteristic that separates humans from the other animals identified in Genesis is ego. And while ego can be a beneficial motivator in selling professionally, in order to do that successfully, we must do something that’s in direct conflict with our ego — we have to let someone else talk more than us.

So, when you’re on a sales call – face-to-face with a prospect – what do you do? Do you unload the dump truck of stuff about products, pricing, etc. that your company installed in your head? If that’s your answer, your professional selling career is doomed. [Continue Reading]

Your Blockchain Close Encounter Of The First Kind

September 19, 2023 by Jim Blasingame

This is the third article in a series about Blockchain technology and its implications. The first, in June, was an introduction, and the second, in July, was how Blockchain works and its role in creating digital trust. This article is about your likely first contact.

As small businesses have increasingly become vertically integrated with Big Business customers, they’ve had to step up their Main-Street-Mom-and-Pop game to become more sophisticated while continuing to be nimble, quick, versatile, and efficient. With this integration, larger customers have notified smaller partners of their evolving expectations, as driven by macro events and trends.

Consequently, over the past 25 years, millions of small businesses have received letters requiring compliance with four of those macro markers: [Continue Reading]

Three Words That Might Change Your Life – Really!

September 12, 2023 by Jim Blasingame

For most of my half-century-plus career, I have consulted with small business owners about their current situation and future plans. Alas, the reality of operating on Main Street is that often the issue on the table could take them down. In fact, the circumstances might be so desperate and the prognosis so dire that the person upon whom the business’s buck stopped – or crashed – might be close to being unable to function.

During one such session, sitting in front of a client who looked like he was about to be eaten by an alligator, and having experienced a similar state of affairs myself in the past, I called upon what I’d learned about perspective and what really matters in life with this question: “How’re your children?”

“What the … ?!” he exclaimed incredulously and not a little irritated.

When I repeated the question more slowly, his next response was delivered with a level stare: “They’re fine. My business is going down the tube and you’re asking me about my kids?[Continue Reading]

The Golden Triplets Of Small Business Success

August 22, 2023 by Jim Blasingame

For most of the 20th century, Americans enjoyed what I call The Golden Age of Customer Service. Sadly, based on recent research, it appears we’re in the Plastic Age.

In a national customer satisfaction index, the average customer rating was less than 60%. Going six for 10 is pretty good – if you’re playing baseball. But any small business with that batting average is headed for the shower.

So how has such a level of unservice become a 21st-century norm? Because customers have become sensitized to what I call the Plastic Triplets: High volume/low price, impersonal e-business, and almost as impersonal face-to-face service.

For small businesses, the Plastic Triplets create both opportunity and danger. But seizing the former and avoiding the latter requires an understanding of two things: [Continue Reading]

The Problems And Perils Of Perfection

August 15, 2023 by Jim Blasingame

There are a million – maybe a billion – scenarios for how someone becomes the Founder of a business. But regardless of variability, there is one part of every venture that, almost by definition, will not vary: In the beginning, and often for some time afterward, the Founder will be the first to do all the jobs.

If you’re one of those Founders, you were the first receptionist, the first salesperson, the first accountant, and the first janitor. But you didn’t become a business owner to answer the phone, pay the bills or sweep the floor. You did those jobs because, at that moment, you were the smallest of business entities. An entrepreneurial quark. A team of one.

You have every right to look back on those days with great pride. Starting a business from scratch and growing it into a success story is a modern-day Herculean feat, accomplished against all odds. But there is one perilous byproduct of the Founder being the first to do all the jobs [Continue Reading]