Now in my fifth decade as a business owner, this Baby Boomer has been reflecting on what’s been learned that would benefit the next generation of entrepreneurs.
It’s understandable to focus most of our attention on the many hard fundamentals of how to sustain a successful small business operation. But after logging many hours in that tangible mode, you’ll discover that it’s just as critical to respect the softer entrepreneurial intangibles that tend to be the human being behind the venture. And those who recognize and incorporate these in their approach to ownership are more likely to achieve that elusive holy grail of human intangibles: happiness.
In that spirit, allow me to offer two intangibles that are just as essential to business success as cash flow and profitability: [Continue Reading]