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Jim Blasingame

Business futurist, award-winning author, speaker and columnist

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Cybersecurity

What’s Latin For Delivering On Digital Customer Expectations?

February 25, 2021 by Jim Blasingame

Why do we put locks on exterior glass doors? Why would a business extend credit to a customer with merely an illegible signature on a purchase ticket? Why do we make promises to customers based on the future performance of vendors?

Yes, there are laws and consequences that address missteps or misbehavior in all of these scenarios. But are those elements really what make us extend and expose ourselves?

Post hoc is Latin for “after the fact.” Laws, regulations, contracts, and other such elements are part of the post hoc process when Humpty Dumpty falls off the wall. They remediate, redress, and reconcile – after the fact. But as important and effective as they may be, they’re not really what drives our behavior.

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Filed Under: Cybersecurity, e-business, Ethics / Trust, Leadership

Eight Rude Truths Of Interfacing With Customers In The Digital Age

January 7, 2021 by Jim Blasingame

For the list of “Most Annoying and Pretentious 21st-Century Terms,” surely “Let’s Interface” qualifies.

It’s annoying because it grates against the way most analog humans express connection requests. For example: “Got time for lunch?” “Gimme a call,” “Text me,” or “I’ll email you.”

“Let’s interface” also furrows the brow because it sounds pretentiously geeky, which is oxymoronic since the pretentious are usually not geeks, and geeks are typically not pretentious.

But who says that, anyway? Well, before you look around, indignantly denying you ever did, the answer is …

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Filed Under: Customer Care, Cybersecurity, e-business, Management Fundamentals

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