Jim Blasingame

Business futurist, award-winning author, speaker and columnist

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digital trust

Your Blockchain Close Encounter Of The First Kind

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This is the third article in a series about Blockchain technology and its implications. The first, in June, was an introduction, and the second, in July, was how Blockchain works and its role in creating digital trust. This article is about your likely first contact.

As small businesses have increasingly become vertically integrated with Big Business customers, they’ve had to step up their Main-Street-Mom-and-Pop game to become more sophisticated while continuing to be nimble, quick, versatile, and efficient. With this integration, larger customers have notified smaller partners of their evolving expectations, as driven by macro events and trends.

Consequently, over the past 25 years, millions of small businesses have received letters requiring compliance with four of those macro markers: [Continue Reading]

It’s the Digital Age – Ethically Speaking, Things Here Are Different

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As arrogant occupants of 21st-century Earth, who can rightly boast of creating exciting innovations, like the computer, talking paint, and the margarita blender, it serves us to believe we’re also the more enlightened generation.

But honesty demands an acknowledgment that contemporary applications of wisdom, morality and ethical behavior are in fact derivative of concepts first proposed long ago by the ancients.

Consider the 10,000-year-old Chinese wisdom, I Ching, The Book of Changes. Then there are the 5,000-year-old Upanishads from India. And of course, the new kid on the block, the four-millennia-old Mosaic Laws (Thou shalt not …). Indeed, no wisdom is handier than that of King Solomon, from the first millennium BCE in Ecclesiastes, Proverbs, and the Psalms.

It must be noted that much of this awesome introspection and self-awareness was first contemplated at a time when receding Ice Age glaciers were still carving Scotland’s Loch Ness and the Great Lakes of North America, on the threshold of the written word.

Alas, ethically and morally speaking, we moderns are merely the new models, not necessarily the better ones. Hold that thought.  [Continue Reading]

Your Blockchain close encounter of the first kind

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This is the third article in a series about Blockchain technology and its implications. The first was an introduction, and the second was how Blockchain works and its role in creating digital trust. This article is about your likely first contact. 

As small businesses have increasingly become vertically integrated with Big Business customers, they’ve had to step up their Main-Street-Mom-and-Pop game to become more sophisticated while continuing to be nimble, quick, versatile and efficient. With this integration, larger customers have notified smaller partners of their evolving expectations, as driven by macro events and trends.

Consequently, over the past 25 years, millions of small businesses have received letters requiring compliance with four of those macro markers: the first was about new quality standards (e.g. ISO 9000), the second was about Y2K preparation, the third was about cyber-security standards and practices, and the most recent is about sustainability/climate change expectations. In addition to ongoing compliance, these expectations accumulated as elements of future bid specifications.

The next expectation “letter” may be your business’s close encounter of the first kind with Blockchain. A larger customer will inform you that future business won’t be established with an inert, analog contract you’ll sign and return, but rather using a “Smart Contract” powered by one of the Blockchain platforms. If you haven’t been keeping up with Blockchain business applications, that will be a maddening, expensive and potentially perilous moment. You just got T-boned by a Quantum Leap Challenge because, as you should know by now, you can’t get up-to-speed on Blockchain overnight.

Now that you’re on notice, let’s get you ready with a few likely first-use Blockchain applications.

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Blockchain isn’t the end of trust, it’s the future of trust

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This is the second of three articles about Blockchain technology and its implications. The first was an introduction, this one’s about how Blockchain works and its role in creating digital trust, and the third article will be about how you’re likely to make first contact and use it. I’ll remind you that Blockchain is a complicated topic, so thanks for your continued patience.

To understand Blockchain, we must first contemplate the primordial role of trust. Just as every chemical process in the human body takes place in the medium of water, every human interaction – every one – takes place in the medium of trust. As civilizations, societies, and markets evolved, all were made manifest by the existence of, and singular devotion to trust. It’s the cornerstone, the keystone, and the capstone of our civilized existence. As the original open source model, trust is the intangibly awesome foundation of equilibrium and creator of order.

This will be on the test: For 10,000 years, humans required analog trust. In the Digital Age, humans will require digital trust. As open source technology beyond cryptocurrency, Blockchain is enabling trust’s metamorphosis from analog-to-digital, as it becomes synonymous with digital trust.

For Satoshi Nakamoto, creating Bitcoin was easy. But making his peer-to-peer cryptocurrency deliver on the human trust expectation was complicated by the fact that fiat currency – trusted as value-in-exchange – is backed by the full faith and credit of the issuing sovereign government. To become a viable fiat alternative, users had to trust Bitcoin to be authentically tendered by its true owner, just as merchants trust bank technology to verify in real time that customers have the money they’re spending. So, to eliminate the “double-spend” concern, Satoshi created his Blockchain, which has the task of delivering a trustable Bitcoin.

Now let’s take Blockchain beyond currency. The essence of analog trust intermediaries, like government, banks, lawyers, title companies, etc., is to facilitate a transaction that doesn’t require the parties to trust each other. As a practical alternative, Blockchain can do the same thing, but faster, more efficiently and at a lower cost. But what about those trust expectation?

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Blockchain is here – are you ready?

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This is the first of a three-part series about a technology that’s likely to create a level of disruption, unlike anything we’ve seen. This article is to introduce the technology and put its disruptive implications in perspective. The next article will explain how the technology works. And the third will be about your likely first contact, and how you’ll use it in your business and life. First, some perspective.

Since the advent of the Digital Age, the number of business model disruptions brought on by new technology has been unprecedented in human history. Legacy paradigms – complete with red-letter rules and legendary success stories – have shifted dangerously for multi-generational industries. Think Kodak. Other examples include email’s impact on fax machines and the letter/parcel delivery industry; Airbnb hindering the hospitality industry without owning any real estate; and don’t ask a cabby about Uber unless you want to hear cursing.

There’s one thing all these disruptions have in common: The most breathtakingly-fast shifts of the past have been on a level that I call “next-step understanding.” Previously, when an innovation disrupted and possibly even surprised us, what we saw happening was next-step understandable. As dramatic as any innovation may have been – personal computer, Internet, e-commerce, social media, etc. – we took it in stride because it was a single unit of variation above where we were operating.

But, now it’s time to buckle up. What’s coming at you won’t be next-step – it will require what I call “quantum-leap understanding.” A quantum leap requires at least two steps – maybe more – at once. Understanding this next disruption won’t be like taking a course in Spanish or French. It will be more like learning Klingon. Almost maddening at first, it will seem like you’re passing through a wormhole into another dimension. Tech writer Adam Greenfield said this: “This is the first technology I’ve encountered that’s difficult for even the most intelligent and highly capable people to understand.”

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